| Sector-Wise Analysis of PMMY Impact on Manufacturing, Trade, and Service MSMEs | Dr.S. Kokilavizhi | IJPSS3APRIL2026.pdf |
| Evaluating the Impact of Pradhan Mantri Mudra Yojana (PMMY) on Employment Generation in MSMEs | Dr.S. Kokilavizhi | IJRSS3April26-1.pdf |
| Emotional Intelligence of Women Entrepreneurs as a Driver of Economic Resilience amid Global Trade Wars | Dr.T.Kiruthika | ICWA-NGP-Proceedings.pdf |
| ROLE OF EMOTIONAL INTELLIGENCE IN ENHANCING FINANCIAL INCLUSION AMONG WOMEN THROUGH DIGITAL FINANCIAL SERVICES | Dr.T.Kiruthika | Kongunadu-Proceedings.pdf |
| Impact of Emotional Intelligence on Job Performance and Work–Life Balance of Working Women | Dr.T.Kiruthika | MSWM_J_J_2026s_31101.pdf |
| Leveraging GST Reforms and Digital Governance for Women’s Economic Empowerment in Tamil Nadu | Dr.T.Kiruthika | Leveraging-GST-Reforms-and-Digital-Governance-for-Womens-Economic_compressed-1.pdf |
| ORGANIC FOOD PRODUCTS: A STUDY ON RURAL AND URBAN CONSUMER PERCEPTION | Dr. E. Renuga | Publication-6.pdf |
| RESPONSIBLE CONSUMPTION AND PRODUCTION IN THE CONTEXT OF CLIMATE CHANGE AND RESOURCE SCARCITY | Dr.M.Nirmala | MN-8-PROCEEDINGS.pdf |
| SUBSTANTIALLY REDUCING WASTE GENERATION THROUGH PREVENTION, REDUCTION, RECYCLING AND REUSE | Dr.P.Gomathi Devi | SUBSTANTIALLY-REDUCING-WASTE-GENERATION-THROUGH-PREVENTIONREDUCTIONRECYCLING-AND-REUSE.pdf |
| Impact of Emotional Intelligence on Job Performance and Work–Life Balance of Working Women | Dr.T.Kiruthika | MSWM_J_J_2026s_3110.pdf |
| Rural Women entrepreneurs and their role in food industries within the organized sector of Coimbatore Diatrict | Dr.M.V.Sathiyabama | book11.pdf |
| This study explores the awareness and perceptions of Artificial Intelligence (AI) in precision agriculture among farmers in Coimbatore District. Using a survey of 52 respondents, using the analysis are Simple percentage analysis and the Chi-square test ,Mean score analysis.The research examines how demographic factors such as age, gender, and income influence AI awareness. The findings reveal limited knowledge of AI applications, especially among older and lower-income groups. Better decision-making is seen as the most valuable benefit of AI, while reducing labor is less recognized. Education and occupation showed little impact on awareness levels. The study highlights the need for targeted training, government support, and enhanced collaboration to improve digital literacy. Increasing awareness is crucial to help farmers adopt AI-driven practices for sustainable and efficient agriculture. This research underscores the importance of accessible technology and outreach in bridging the knowledge gap. Keywords: Artificial Intelligence (AI),Precision Agriculture,Smart Farming.,etc | Dr.M.V.Sathiyabama | book1.pdf |
| AWARENESS OF ARTIFICIAL INTELLIGENCE (AI) IN PRECISION AGRICULTURAL | Dr.M.V.Sathiyabama | Article-with-vasu-june-2025.pdf |
| Strategic Trends Defining the Future of Social Media and Influencer Marketing Thought-Leadership Style | Dr. T. Vijaya Chithra | VC-article-Rathinam-clg.pdf |
| CHALLENGES FACED BY TRIBAL WOMEN IN FOOD AND NUTRITIONAL SECURITY -WITH SPECIAL REFERENCE TO POLLACHI TALUK | Dr.M.V.Sathiyabama | Seed-Money-3-Article-1-3.pdf |
| A STUDY ON THE RELATIONSHIP BETWEEN CONSUMER PERCEPTION AND WILLINGNESS TO PAY FOR ORGANIC PRODUCTS | Dr.M.V.Sathiyabama | mathi.pdf |
| Perception About E-Bike Users In Coimbatore District | Dr.M.V.Sathiyabama | with-sudha.pdf |
| Adoption Of Generative Ai Tools In Marketing And Customer Engagement: A Study On Indian Businesses | Dr.M.V.Sathiyabama | sankara-college2.pdf |
| Adoption Of Generative Ai Tools In Marketing And Customer Engagement: A Study On Indian Businesses | Dr.M.V.Sathiyabama | sankara-college1.pdf |
| Adoption Of Generative Ai Tools In Marketing And Customer Engagement: A Study On Indian Businesses | Dr.M.V.Sathiyabama | sankara-college.pdf |
| Impact of Digital Payments on Tax Compliance among Small Businesses | P.Divyabharathi | Impact-of-Digital-Payments-on-Tax-Compliance-among-Small-Businesses.pdf |
| Impact of GST on MSME Startups | P.Divyabharathi | Impact-of-GST-ON-GST-Startups.pdf |
| DIGITAL PAYMENT AND MOBILE BANKING IN RURAL AREAS: (COMPREHENSIVE STUDY) | Dr.D.Saranya | BC4.pdf |
| INTERNET OF THINGS | Dr.D.Saranya | BC3.pdf |
| ETHICAL CONSIDERATIONS IN AI-DRIVEN MARKETING ANALYTICS: PRIVACY AND CONSUMER TRUST | Dr.D.Saranya | BC2.pdf |