18 items

  1. Customers’ Attitude Towards AI Enabled Virtual Assistants Used in E-Commerce Portals

    Rajagopalan, S.; Shiddharthy, R.

    2026Journal ArticleJournal ArticlesOpen access

    From intelligent chatbots and voice assistants to personalized product recommendations and fraud detection, AI enables e-commerce platforms to deliver seamless and efficient shopping experiences. The present study aimed to explore the customers’ attitude towards…

  2. Cloud-Centric Business Transformation: An Empirical and Conceptual Analysis of SaaS-Driven Growth Models

    Shiddharthy, R.; Rajagopalan, S.

    2026Journal ArticleJournal ArticlesOpen access

    The growing demand for digital innovation has increased the adoption of cloud computing and Software as a Service (SaaS) in modern businesses. Organizations are moving away from traditional IT systems and adopting cloud-based approaches…

  3. List of Conferences June 2024 – May 2025

    Shiddharthy, R.

    Journal ArticleJournal ArticlesOpen access

Export this page’s citations: RIS (Zotero, Mendeley, EndNote) BibTeX