| Abstract | Digital transformation in commerce serves as a pivotal driver for India's vision of Viksit
Bharat 2047, fostering economic growth through innovation, inclusivity, and technological
advancement. By leveraging e-commerce, fintech, and digital infrastructure, the nation
aims to empower MSMEs, rural entrepreneurs, and underserved communities, propelling
GDP expansion and global competitiveness. Viksit Bharat envisions a developed India by
2047 with high living standards, sustainability, and equitable opportunities. Digital
commerce accelerates this by enabling market access for small enterprises, generating
employment, and promoting digital literacy among women and rural populations. Initiatives
like Digital India and UPI exemplify how seamless transactions and infrastructure underpin
economic resilience. E-commerce growth, fueled by affordable smart phones and data,
revolutionizes retail and financial services. Government programs enhance internet
penetration—projected to reach 82% by 2047—while fintech innovations drive financial
inclusion and startup ecosystems. These elements collectively boost technological adoption
and entrepreneurial activity. Digitalization catalyzes GDP growth by integrating MSMEs
into global value chains, reducing logistics costs, and fostering innovation in sectors like
edtech and health tech. Projections indicate a $23–$35 trillion economy, with commerce
playing a central role in exports, R&D, and sustainability. Challenges like the digital divide
require targeted policies for inclusive progress. Persistent issues include cyber security,
infrastructure gaps, and skill deficits, yet opportunities abound in AI, 5G, and cross -border
trade. Strategic investments in digital governance and literacy will ensure equitable
benefits, aligning commerce with Viksit Bharat's inclusive growth paradigm.
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