COLLECTION – (Faculty Publications 2025-2026)

TitleA Study on Account Holder’s Satisfaction towards Sukanya Samriddhi Account in Pollachi Taluk
Author(s)Dr.S.Kaleeswari
FileDr.S.Kaleeswari-Article-3-A-STUDY-ON-ACCOUNT-HOLDERS-SATISFACTION-TOWARDS-SUKANYA-SAMRIDDHI-ACCOUNT-IN-POLLACHI-TALUK.pdf
Abstract

Abstract
The Sukanya Samriddhi Account (SSA) is a government savings scheme aimed at ensuring the
financial security of girl children. This study aims to examine the satisfaction levels of account holders
under the Sukanya Samriddhi Account (SSA) scheme in Pollachi Taluk. The SSA, a governmentbacked small savings scheme targeted at the welfare of girl children, plays a vital role in financial
inclusion and long-term savings. A sample of 290 respondents was selected using random sampling
methods. The research investigates satisfaction in relation to account features, service delivery, and
demographic variables. Statistical tools such as One-Way ANOVA were used to analyze whether
satisfaction levels differ across qualification groups. The findings revealed a significant relationship
between respondents’ qualification levels and their satisfaction with SSA services. The study
concludes that awareness and understanding of the scheme influence satisfaction, and recommends
that outreach efforts be improved, particularly for less qualified groups.
Keywords: Sukanya Samriddhi Yojana Scheme, Qualification levels and Satisfaction