COLLECTION – (Faculty Publications 2025-2026)
| Title | THE INFLUENCE OF SOCIAL MEDIA MARKETING ON CONSUMER PURCHASING BEHAVIOR |
|---|---|
| Author(s) | Dr. A. ANANDHIPRABHA |
| File | The-Influence-of-Social-Media-Marketing-on-Consumer-Purchasing-Behavior.pdf |
| Title | THE INFLUENCE OF SOCIAL MEDIA MARKETING ON CONSUMER PURCHASING BEHAVIOR |
|---|---|
| Author(s) | Dr. A. ANANDHIPRABHA |
| File | The-Influence-of-Social-Media-Marketing-on-Consumer-Purchasing-Behavior.pdf |