Awareness and Perception of Digital Transformation among Skill-Oriented Youth in Rural Areas: Evidence from E-Education and E-Payment Platforms
Gayathri, M.; Vijaya Chithra, T.
Digital transformation has become a fundamental force reshaping economic, educational, and social systems worldwide. In developing economies such as India, the rapid expansion of digital infrastructure, increased smartphone penetration, and widespread internet accessibility have…
Customer Awareness and Perception of Healthcare Services
Gayathri, M.; Vijaya Chithra, T.
Healthcare services play a vital role in promoting the well-being and longevity of individuals. With rapid advancements in medical science and the integration of digital technologies, healthcare delivery has become more efficient and accessible.…
Sustainable Urban Development and Smart Cities
Sustainable urban development integrates smart city technologies to create resilient, inclusive, and environmentally friendly urban ecosystems. This abstract explores how digital innovations address rapid urbanization challenges while aligning with global sustainability goals. Smart cities…
Digital financial inclusion and among rural population
Digital financial inclusion has emerged as a critical mechanism for enhancing financial access and economic participation among rural populations. The growing use of digital technologies such as mobile banking, digital payment systems, and fin…
AI-Enabled Personalization for Inclusive and Lifelong Learning
AI-enabled personalization is transforming education by catering to diverse learner needs and fostering inclusive and lifelong learning. Using adaptive learning systems, intelligent tutoring, and learning analytics, AI customizes content, pace, and assessment to enhance…
Artificial Intelligence for Smart Cities and Sustainable Infrastructure
The rapid rise of urban populations presents unprecedented challenges for city planners in optimizing mobility, resource allocation, environmental sustainability, and quality of life. Artificial Intelligence (AI) has emerged as a transformative force in addressing…
Artificial Intelligence as a Pedagogical Partner: Innovative Strategies for Academictransformation in the Era of Emerging AI and Future Technologies
Artificial Intelligence (AI) is transforming higher education environments by acting not just as a set of tools but as an active pedagogical partner. In recent years, the proliferation of AI has transformed the way…
Bridging the Rural-Urban Divide Through Digital Education Initiatives
The rapid advancement of digital technologies has transformed the educational landscape, offering new opportunities to address long-standing inequalities between rural and urban areas. Despite this potential, significant disparities persist in access to digital infrastructure,…
Marketing 5.0: AI-Enabled Consumer Engagement and Brand Management
Visalakshi, R.; Chidambara Selvi, S.
Marketing has undergone a significant transformation, evolving from product-centric approaches to holistic consumer-centered ecosystems enhanced by digital technologies. Marketing 5.0 represents the intersection of human-centric values and advanced artificial intelligence (AI), enabling organizations to…
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