Application of Computing Technologies in the Re-Exploration of Indian Knowledge System for Enhancing Educational Quality
Rajagopalan, S.; Shiddharthy, R.
Indian Knowledge Systems (IKS) represent a comprehensive and time-tested body of indigenous wisdom developed in the Indian subcontinent across centuries. These systems encompass diverse fields such as education, philosophy, mathematics, astronomy, medicine, linguistics, ecology,…
Enhancing E-Commerce Performance, Operational Efficiency and Customer Experience through AI and ML
Shiddharthy, R.; Rajagopalan, S.
Artificial Intelligence (AI) and Machine Learning (ML) technologies are transforming the E-Commerce sector by streamlining supply chains, enhancing inventory management, and providing better customer experiences through personalized recommendations. Using real-time data and predictive algorithms,…
Customers’ Preference Towards Selected Millet Food Products, With Special Reference to Coimbatore District
Millets offer numerous advantages to both consumers and farmers, while also benefiting the environment. As more individuals become aware of their nutritional benefits, millets are gaining popularity among health-conscious consumers. These grains are rich…
Customers’ Attitude Towards AI Enabled Virtual Assistants Used in E-Commerce Portals
Rajagopalan, S.; Shiddharthy, R.
From intelligent chatbots and voice assistants to personalized product recommendations and fraud detection, AI enables e-commerce platforms to deliver seamless and efficient shopping experiences. The present study aimed to explore the customers’ attitude towards…
Cloud-Centric Business Transformation: An Empirical and Conceptual Analysis of SaaS-Driven Growth Models
Shiddharthy, R.; Rajagopalan, S.
The growing demand for digital innovation has increased the adoption of cloud computing and Software as a Service (SaaS) in modern businesses. Organizations are moving away from traditional IT systems and adopting cloud-based approaches…
Access of Rural People to Digital Financial Services and Government Initiatives to Strengthen Financial Inclusion
Rajagopalan, S.; Shiddharthy, R.
The rapid adoption of digital financial services has emerged as a key tool in promoting financial inclusion, particularly for rural populations in developing countries. Despite significant advancements in mobile technology and digital banking, rural…
Digital Governance as an Initiative for Managing and Developing the Indian Economy
Digital governance (DG) has emerged as the definitive framework for the structural transformation of the Indian economy in the 21st century. By integrating advanced Information and Communication Technologies (ICT) into the core of public…
AI as a Learning Tool for Gen Z Learners in Line with Educational Reforms
Rajagopalan, S.; Shiddharthy, R.
The integration of Artificial Intelligence (AI) into education offers a transformative opportunity to enhance learning experiences for Generation Z (Gen Z) learners. This demographic, born into a digital age, is uniquely positioned to benefit…
Customers’ Experience Towards Cash Versus Cashless Transactions in Retail Outlets of Pollachi Taluk
Rajagopalan, S.; Bhoomathi, A.
The retail landscape in Pollachi Taluk is witnessing a significant transformation as traditional cash-based transactions intersect with rapidly evolving digital payment systems. This study explores customers' experiences and preferences toward cash versus cashless transaction…
A Study on Cosumer Perception and Preferences Towards Electric Vehicles, With Special Reference to Pollachi Taluk
Rajagopalan, S.; Dinesh Balaji, M.
The global automotive industry is currently navigating a significant transition toward sustainable mobility, driven by environmental concerns and the rising costs of conventional fuels. This study examines consumer perception and preferences toward electric vehicles…
Understanding the Effectiveness of Mobile Banking Services Among the Users in Pollachi Taluk
The digital banking landscape in Pollachi Taluk has undergone a significant transformation, driven by the proliferation of smartphones and government initiatives for financial inclusion. This study examines the effectiveness of mobile banking services by…
Customers’ Choice of E-Commerce Platforms Over Traditional Retail Shops, With Special Reference to Pollachi Taluk
Rajagopalan, S.; Vaitheeswari, M.
The retail landscape in Pollachi Taluk is witnessing a transformative shift as consumers increasingly transition from conventional brick-and-mortar stores to digital marketplaces. This study examines the factors influencing customers' choice of e-commerce platforms over…
A Hybrid Intelligent Optimization Framework for Multicropping Systems Using Genetic Algorithm, Deep Learning, and Particle Swarm Optimization
Multicropping optimization is a complex and multi-objective problem that involves selecting optimal crop combinations to maximize yield and profit while minimizing resource usage. This paper proposes a hybrid intelligent optimization framework integrating Genetic Algorithm…
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