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1. 

   Impact of Influencer Marketing on Consumer Buying Behaviour with Respect to Online Products – A Study of Gen Z with Special Reference

   Mathivakani, P.; Sathiyabama, M. V.

   Journal ArticleJournal ArticlesOpen access

2. 

   Impact of Digitalization on Education – Theorietical Analysis

   Mathivakani, P.; Sathiyabama, M. V.

   Journal ArticleJournal ArticlesOpen access

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