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The impact of Financial Technology on Tourist Expenditure Patterns
Financial Technology (FinTech) has become a powerful catalyst in transforming the global tourism landscape, fundamentally altering the way travelers plan, manage, and spend during their journeys. The rapid rise of digital financial solutions—including mobile…
AI-Driven Assistive Technologies Supporting Inclusive Education under NEP 2020: Opportunities, Challenges, and Future Directions
Visalakshi, R.; Chidambara Selvi, S.
Inclusive education has become a central objective of educational reforms worldwide, aiming to ensure equitable access to quality learning for students with diverse abilities, socio-economic backgrounds, and linguistic identities. In India, the National Education…
AI Based Adaptive Assessment supporting NEP 2020 Learning Reforms
The National Education Policy (NEP) 2020 emphasizes learner-centric pedagogy, competency-based education, and continuous formative assessment. Traditional assessment systems in India often fail to address learner diversity and inclusivity. Artificial Intelligence (AI)-based adaptive assessment systems…
Digital Access and Regulatory Compliance Pressures on Small Taxpayers: A Case from Pollachi
Chidambara Selvi, S.; Swathi, P.
Digital transformation in tax administration has reshaped compliance systems across India, introducing online filing, e-invoicing, and real-time reporting under the Goods and Services Tax Network framework. While these reforms aim to enhance transparency and…
Digital Tourism Strategies for Destination Development and Promotion in Tamil Nadu
Chidambara Selvi, S.; Sahana, K.; Swathi, P.
The rapid advancement of digital technologies has significantly transformed the tourism industry by reshaping the way destinations are promoted, accessed, and experienced. Digital tourism utilizes platforms such as social media, mobile applications, and online…
Digital Tourism Strategies for Destination Development and Promotion in Tamil Nadu
Chidambara Selvi, S.; Sahana, K.; Swathi, P.
The rapid advancement of digital technologies has significantly transformed the tourism industry by reshaping the way destinations are promoted, accessed, and experienced. Digital tourism utilizes platforms such as social media, mobile applications, and online…
Smart Marketing with AI: Predictive Consumer Insights for Promoting Tenkasi Tourism
Tourism marketing is undergoing a paradigm shift with the integration of Artificial Intelligence (AI). Predictive consumer insights enable tourism destinations to design targeted, personalized, and effective promotional strategies. This study explores the role of…
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