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246 items

  1. Evaluating The Impact of Sustainable Practices in Logistics and Transportation in Marine Traders in Tamilnadu -an Analytical Study

    Gurusamy, P.

    2025Book ChapterBooks & Book ChaptersOpen access

    This study evaluates the impact of sustainable practices in logistics and transportation among marine traders in Tamil Nadu. As global concerns about environmental degradation and climate change intensify, the maritime industry faces increasing pressure…

  2. Challenges and Opportunities of Rural Women towards Empowering Startup Businesses in Tamil Nadu: An Investigative Study

    Gurusamy, P.; Poornima, V.

    2025Book ChapterBooks & Book ChaptersOpen access

    This study examines the challenges and an opportunity faced by rural women entrepreneurs in Tamil Nadu, India, and highlights their role in driving socio-economic development. Despite their significant contributions to the economy, these women…

  3. Challenges and Opportunities in Implementing Employability Enhancement Schemes in Arts and Science Colleges in Tamil Nadu – An Empirical Study

    Gurusamy, P.

    2025Book ChapterBooks & Book ChaptersOpen access

    The Naan Mudhalvan (I am the first) scheme is an ambitious program launched by the Government of Tamil Nadu in 2022 to provide internships, training, and mentorship opportunities to college students to enhance their…

  4. An Insightful Study on the Export Performance of Bananas and the Challenges Faced by Exporters in India

    Senthilkumar, S.; Gurusamy, P.

    2025Book ChapterBooks & Book ChaptersOpen access

    This study aims to provide a comprehensive analysis of the export performance of bananas from India, focusing on the trends and growth patterns in international markets. It seeks to identify and examine the challenges…

  5. The Role of Trade and Investment in Enhancing India-Malaysia Bilateral Relations in the 21st Century: An Investigative Study

    Gurusamy, P.

    2025Book ChapterBooks & Book ChaptersOpen access

    India established diplomatic relations with the Federation of Malaya (the predecessor state of Malaysia) in 1957. Since then, India and Malaysia have developed close political, economic, and socio cultural relations. Malaysia hosts the third-largest…

  6. Counter-Terrorism and Cyber Security Collaboration

    Rajagopalan, S.; Rajaboopathi, M.; Sabariragavan, S.

    2025Book ChapterBooks & Book ChaptersOpen access

    The development of smart cities represents a pivotal shift in how urban environments are managed, driven by advances in information and communication technologies (ICT) to optimize infrastructure, improve resource efficiency, and enhance quality of…

  7. A Role of Financial Inclusion and Women Empowerment

    Sumathi, N.

    2025Book ChapterBooks & Book ChaptersOpen access

    Financial Inclusion is more than access to banking—it’s the foundation for economic freedom, mainly for women. Across many regions, women continue to face significant obstacles in accessing formal financial services. Deep-rooted cultural norms often…

  8. Intelligent Phishing Detection: Integrating Generative AI with Machine Learning

    Rathamani, M.

    2025Book ChapterBooks & Book ChaptersOpen access

    In latest years, improvements in Internet and cloud technology have brought about a huge boom in digital buying and selling wherein customers make on-line purchases and transactions. This increase results in unauthorized get admission…

  9. Machine Learning: The Brains Behind AI Revolution

    Jayaprakash, R.

    2025Book ChapterBooks & Book ChaptersOpen access

  10. Joint Efforts of Countries in Managing Climate Change and Mitigation

    Rajagopalan, S.; Bhoomathi, A.

    2025Book ChapterBooks & Book ChaptersOpen access

    Climate change, a pressing global challenge, demands concerted action to mitigate its adverse effects. This paper investigates the critical role of joint efforts in climate change mitigation, emphasizing the need for international collaboration, technological…

  11. Strategies of Resources Utilization for Environmental Sustainability Through Efficient Energy Management

    Rajagopalan, S.; Indhuja, N.; Gopika, G.

    2025Book ChapterBooks & Book ChaptersOpen access

    The increasing demand for energy, coupled with growing concerns about environmental degradation and climate change, has brought the issue of sustainable energy to the forefront of global discourse. Traditional energy sources, primarily fossil fuels,…

  12. Evaluating Cutaneous Condition & Health Implications

    Jayaprakash, R.

    2025Book ChapterBooks & Book ChaptersOpen access

  13. Job Performance of College Teachers

    Nirmala, M.

    2025Book ChapterBooks & Book ChaptersOpen access

  14. Foundations of Data Communication and Computer Networks

    Nandhakumar, R.; Dhavapriya, M.

    2025Book ChapterBooks & Book ChaptersOpen access

    Fundamentals of data communication and networking involve transferring data between devices using a system of five key components: sender, receiver, message, medium, and protocol. The effectiveness of this communication is judged by four characteristics:…

  15. AI Driven Customer Relationship Management

    Ramya, R.

    2025Book ChapterBooks & Book ChaptersOpen access

  16. Block chain in Business: A powerful force driving change in commerce

    Archanaa, P.

    2025Book ChapterBooks & Book ChaptersOpen access

    Blockchain technology is significantly reshaping modern business operations by offering improved clarity, security, and process efficiency. This research delves into the essential characteristics of blockchain and examines its transformative effects in industries such as…

  17. Impact of Digital Platforms and E-Commerce on Women-Led Enterprises

    Archanaa, P.

    2025Book ChapterBooks & Book ChaptersOpen access

    The rise of digital platforms and e-commerce has transformed business practices, offering new opportunities for women entrepreneurs to expand their enterprises. This study focuses on women-led enterprises and examines how digital platforms support business…

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